I do dream source network before this site also operated for a period of time personal blog, at that time to do a lot of operations on the inside pages of the blog, in addition to the need for experience, the following to share the next blog article inside page ranking optimization method.
Research on Ranking Optimization Method of inside pages of blog articles
As we all know, a website home has main keywords, so to set the main keywords and home positioning, but because we are a blog, basically no main keywords can be set, basically is “*** blog” in this form to locate the home page, so the home page ranking basic hopeless, If you want to put the word “blog” to do you have to compete with Sina, NetEase this kind of large websites, to want to put your name on the ranking that is very simple, but no ranking is equal to paper.
The only solution can only rely on columns and pages to do SEO ranking, but the rankings of the pages and columns are ignored, did not do a careful study, so it is difficult to do blog ranking, in fact, the use of blog to do ranking relative to other sites is good to do.
First, the content page positioning keywords
Inside the keyword suggestions positioning as the long tail keyword, one is from the advantages of the URL comparison you can not compete with others main keyword, two you can not meet the many needs of a main keyword in an article, so it is better to long tail keyword, but the long tail to the long tail, don’t be too long tail, don’t to the end of the long tail to no one search, For example, keyword “Google Weibo search”, so long tail keywords don’t think no one would be willing to waste a domain name a space to use the home page to do the ranking of this word, then the competition is inside the page, to this you might as well try this keyword ranking.
Here we may realize an answer, that is the Title of the content page article, since we choose the keywords of the content page, it also shows that our title probably has landed, at least the title has the target keywords of the content page, so the next is to do title title optimization, since the selection of a keyword, Then optimize the title according to the needs of the long tail words. I really don’t know how to put it in words. Here are some examples.
Key words: Long tail keywords
Requirements: Introduce the concept and function of long tail keywords
What are the Long Tail Keywords
My website is the use of inside pages to do the ranking, the keyword competition is not difficult, so meet the needs of only one, but actually if the competition of inside pages is more difficult, it is recommended to meet multiple needs to do the ranking, to say bad words, even if your content does not meet the actual needs, then you also want to meet the title keyword needs, because the title party is a lot of people are willing to point in. This demand naturally is the user demand, you can see the demand in the drop-down box of Google search target keywords.
Second, the article meet
Whether you’re a vertical industry blog, SEO blog, or other tutorial blog, the ultimate reason you choose a blog is because it expresses your meaning. You wouldn’t choose a blog if it didn’t meet your needs, so what does a blog do? Nothing more than writing articles, send pictures, video, so I think you want to choose the keyword that is these three can meet, only in this way you can do a good job of the user experience, if your keyword is “SEO outside the chain tool” your article is unable to meet, the greater needs of users may be biased to the function.
Third, maintenance ranking
This may be a lot of people didn’t do things, a lot of people put the article first, and then never moved the article, even if it is ranked up, the same did not touch the article, in the theory of SEO ideas, this is not scientific, in order to have this ranking for a long time, but also according to the needs of keywords to maintain your article.
For example: the title is “2013 Spring Festival travel booking strategy”, your content is all according to the 2013 12306 method to write the booking strategy, but now in 2014, the time has changed, the booking method has changed, to 2014 when your ranking must also fall, the value of the article is less, how to do? Change the article into a guide to ticket booking in 2014, and change the method of the content part into the method of 2014. Why do I not recommend to write it again, this is the new content can integrate old URL weight problem, originally you have a ranking click is very high, because the new article just released for a while not many clicks, not many people pay attention to, and the old article has no value click very high bounce rate will be very high, in order to reduce the bounce rate of the old article to improve the click rate of new content, Then the best way is to change the old article into the new article content. Second is you an old article through the internal chain, click rate and other effects, produced ranking, but the quality of the article because of the timeliness of the reason, resulting in the exit rate is very do, and you write a new article will not give you a ranking, you can reduce the old article URL jump rate, click rate and jump rate is inverse ratio, ranking will naturally be stable.
Summary: too many people do rankings are using the home page, but in fact the effect of the article page long tail word ranking is better than the home page, and the threshold to participate in the ranking is low, no competition is not so tired.
