How to create pet industry segmentation field profiteering projects!


According to iiMedia Research, more than 50% of pet owners regard their pets as their children, relatives and friends. Married people were more likely to treat pets as their children; Single people treat pets as relatives to ease loneliness.

Analysts at IMedia believe that changes in social structures such as empty-nesters and empty-nesters, as well as advances in the concept of family pet rearing, have enhanced the emotional value of pets and become an important force driving the development of the pet economy.

Data analysis on the development scale of pet economy in China from 2015 to 2020

According to iiMedia Research, the scale of China’s pet market reached 221.2 billion dollars in 2019 and is expected to reach 300 billion dollars in 2020, with a compound annual growth rate of 20%.

Analysts of Imedia Consulting believe that with the widespread popularity of the concept of pet raising and the exploitation of extended services in the pet industry, the market space of China’s pet economy will be further expanded.

So, with such a large space for development, how should we create profitable projects in the subdivision of the pet industry?

The following is directly on the valuable, analyze the operation steps of this project.

1. Collect adoption information

Collect a large amount of adoption information on various pet adoption platforms, such as pet adoption on public accounts, pet adoption center, pet adoption in wechat circles, pet adoption, etc

2. Release the adoption information to the public account or personal account

Publish information to Google Tieba,, and other platforms.

We will treat ourselves as a free information intermediary, a group of people who want to adopt pets, to their wechat public number, personal number.

3. Cash out by selling pet peripheral products and advertising

For example, the dog training course, do the local paid pet community cash;

Operating the public account, you can keep updating some pet related knowledge, valuable, and adoption information to increase the fans’ stickyness.

After the amount of reading up, then in the public number inside the goods, selling pet products, advertising and other forms to cash in.

So that’s the idea of making money from this pet project.

Don’t doubt the sustainability of this project, as long as you keep doing it, there is definitely a market for it.

Before doing, first to Google post bar, public number and other platforms to search peers, add them wechat, see how they are the details of the operation.

As long as you put their transaction mode experience again, equivalent to you find out a complete drainage, transaction transformation mode.

Analyze at least 10 peers first.

The above is to share the content, I hope to help you!

How to create pet industry segmentation field profiteering projects!


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